Your information

Privacy policy

Last updated: 8 October 2026

1. Who we are

Anacro is a digital analytics and conversion rate optimisation agency. For information submitted through this website, Anacro is the data controller. You can contact us at contact@anacro.co.uk.

2. Information we collect

When you contact us, we may collect your name, business name, work email address, position and the information you include in your enquiry. When you request an audit, we may also collect website URLs, competitor URLs, performance information and files you choose to provide.

3. How we use your information

4. Our lawful basis

We process enquiry information to take steps at your request before entering a contract and for our legitimate interest in responding to genuine business enquiries. Where consent is required, you may withdraw it at any time by emailing us.

5. Sharing information

We only share personal information with service providers that help us operate the website, receive enquiries or deliver our work, and only where needed. We do not sell personal information.

6. International transfers

Some service providers may process information outside the UK. Where this happens, we use appropriate safeguards required by UK data protection law.

7. How long we keep information

We normally keep business enquiries for up to 24 months after the last meaningful contact, unless a longer period is needed for an active contract, legal requirement or dispute. Audit materials are retained only for as long as needed to deliver and support the requested work.

8. Your rights

Depending on the circumstances, you may ask us to access, correct, erase, restrict or transfer your personal information, or object to its use. You may also complain to the UK Information Commissioner’s Office at ico.org.uk.

9. Cookies and analytics

We may use essential technologies and analytics tools to understand how the website is used. Where the law requires consent for non-essential cookies, they should not be set before consent is obtained.

10. Security

We use reasonable organisational and technical measures to protect personal information. No online service can guarantee absolute security, so please do not send confidential or sensitive information unless we specifically ask for it through an appropriate channel.

11. Changes to this policy

We may update this policy when our services or legal obligations change. The date at the top shows when it was last revised.

Questions?
Email contact@anacro.co.uk with any privacy request or question.